Mapping Out the Blueprint for Global Expansion of Industrial Chains:

 A Case Study Visit by Zhenghedao for Overseas Expansion

On May 17th, the case study visit for overseas expansion organized by Zhenghedao was successfully held at Xiamen Gopro Electronics Co., Ltd.'s Industrial Park. Over 40 renowned chairmen and industry leaders from across the country gathered in Xiamen to engage in a series of discussions on industrial chain expansion overseas," aiming to uncover the secrets of Chinese smart manufacturing's global expansion.

1.Revealing the Secrets of Overseas Expansion

During the case study visit, Gopro Electronics shared its more than 20 years of overseas expansion experience from being a pioneer to a leader. Gopro insists on staying "uninvolved in unnecessary competition" and integrates with local markets through a mindset of innovation, altruism, and integrity. It leverages its core overseas channel resources to empower partner products' overseas expansion and provides local manufacturing and supply coordination for brand enterprises with its comprehensive overseas manufacturing capabilities.

Participants explored following the national "supply chain overseas expansion" strategy in the wave of innovation and transformation, shared crucial strategic decision-making suggestions for overseas expansion, and jointly mapped out a path for intelligent and collaborative overseas development, seizing global market opportunities.

2.Intense Debates and Wisdom Collisions

In the afternoon, an intense debate competition on overseas expansion unfolded, focusing on two topics: "Should enterprises expand overseas based on the enterprise itself or the world?" and "Should enterprises expand overseas to be a small fish in a big river or a big fish in a small river?" This debate competition showcased entrepreneurs' insights into overseas expansion strategies, providing valuable inspiration for enterprises' overseas expansion path.

3.Guidance from Mentors and Practical Guides

Mr. Huang Zhaohua, the founder and chief consultant of OceanGo Navigator, shared insights into the opportunities in emerging global markets and practical skills for localized operations, covering both macro strategies and micro operations. He proposed four key initiatives for Chinese enterprises' overseas expansion: developing new markets, exploring new models, implementing new methods, and embracing new situations, laying out a clear path for entrepreneurs' overseas expansion.

4.Riding the Waves and Achieving Synergistic Development

No great path can be achieved without experiencing challenges and difficulties. Only by working together can we navigate smoothly on the path of development. Learning from role models and becoming role models is what Zhenghedao stands for. This case study visit injected new momentum into enterprises' overseas layouts, bringing Chinese smart manufacturing to every corner of the world, jointly creating synergistic effects in overseas markets, and riding the waves to achieve brilliance in the vast international market!

Gopro Electronics, as a benchmark case of "Made in China going global," shared its practical experience of "Sailing Forward: Everlight's Path to International Expansion" with fellow participants. Founded in 1994 (stock code: 300632), Gopro's main business includes semiconductor lighting applications and new energy equipment. With over 20 years of overseas expansion experience, its independent brands have become trusted choices in major building material supermarkets in the United States and Europe, achieving double growth in revenue and profits in 2023. In 2024, Gopro plans to expand its second phase of production facilities in Malaysia and further explore the construction of a global shared industrial park network in Mexico, Panama, and Hungary, empowering Everlight's new energy business expansion and partner overseas expansion.

Adhering to the values of "creation, altruism, integrity, health, and love," Gopro is committed to creating value for global customers, partners, and regions through forward-looking innovative technologies and altruistic business models. On the path of global development, Gopro firmly believes in the concept of "staying uninvolved in unnecessary competition," connecting partners, the world, and the future with love!